Hi, I'm Merima.
I build brands – my own and other people's – and support growth from launch strategy to full-fledged execution.
I'm a foundera brand strategistan ecommerce experta paid media specialist
[01] featured work
Featured work
01Founder · Food & Beverage
Honeymoon Matcha
I built Honeymoon Matcha from an idea into a profitable, bootstrapped DTC brand, taking it to mid-six figures in its first full year through organic social, creators and email.
Read more →
02Freelance · Haircare
V & Co. Beauty
I rebuilt this mass-market haircare brand's Amazon and Walmart product pages and advertising, taking both from negative returns to a positive first-purchase ROAS and driving 152% year-over-year digital growth.
Read more →
03Freelance · Nutrition
Better Blends
I relaunched this gut-focused nutrition brand on Amazon with a new advertising strategy, backed by TikTok and Google Ads for full-funnel growth, driving 200% Amazon growth in under six months.
Read more →[02] what i do
My specialties
- Marketing & brand audits
- Brand positioning & strategy
- Amazon operations & growth
- Walmart & Target growth
- Shopify & DTC builds and optimization
- Paid & organic social
Categories I've grown
My tech stack
commerce
advertising
retention
analytics & creative